FOUNDER-LED / ECOMMERCE GROWTH

Performance marketing
for fitness, nutrition
& beauty brands.

TikTok Shop management, conversion rate optimization and Klaviyo email marketing. A founder-led partnership focused on reaching new customers, improving conversion and building repeat business.

A free strategy session with Michael. No commitment.

SEIERØ / GROWTH SCOPE
Three services. One strategy.
TIKTOK SHOP / CRO / KLAVIYOSCROLL TO EXPLORE

01 / PERFORMANCE MARKETING

Three services.
One plan for your brand.

Reach new customers, improve the buying experience and build repeat business. Our work connects TikTok Shop, your store and email around the priorities that matter for your brand.

01

TikTok Shop management

Build a channel for product discovery and sales. We coordinate shop setup, relevant creator and affiliate partnerships, content, advertising and ongoing management.

DISCOVERY
02

Conversion rate optimization

Make the path to purchase clearer. We review your store and customer journey, identify friction on landing and product pages, and prioritize improvements and testing.

CONVERSION / CRO
03

Klaviyo email marketing

Stay relevant beyond the first visit. We build automated flows, targeted campaigns and customer segments in Klaviyo, from welcome and abandoned-cart emails to post-purchase and win-back journeys.

RETENTION

Start with one service or bring them together. We agree on the scope around your goals, existing setup and the opportunities that matter most.

02 / OUR STRATEGY

One customer journey.
A clear next step.

Discovery, conversion and retention influence each other. We look at the whole journey, then focus the work where it can make a meaningful difference for your brand.

01Find the right starting point

We look at your products, current channels, store experience and email setup. Together, we identify where the customer journey needs attention and agree on the services that fit.

FOR YOUR BRAND

Clear priorities and an agreed scope, whether you need one service or support across all three.

Brand & goalsCustomer journeyPriorities
02Build discovery through TikTok Shop

We bring shop readiness, creator partnerships, affiliate activity and content together. Advertising and ongoing shop management support the agreed plan, with market and product eligibility considered from the start.

FOR YOUR BRAND

A coordinated way to introduce your products to new customers and manage the work behind the channel.

TikTok ShopCreators & affiliatesContent & ads
03Turn attention into purchases

We review how visitors experience your store, from landing pages to product information and checkout. Insights shape the CRO priorities, improvements and tests we pursue.

FOR YOUR BRAND

An easier buying journey, with a reason behind each change and a clear way to review its impact.

Store experienceProduct pagesCRO & testing
04Build relationships with Klaviyo

We connect customer segments, automated flows and campaigns around the moments that matter. Welcome, abandoned-cart and post-purchase journeys help your brand stay relevant before and after a sale.

FOR YOUR BRAND

Consistent, relevant communication that supports the next purchase and a longer customer relationship.

KlaviyoAutomated flowsEmail campaigns

TikTok Shop, CRO and Klaviyo. One partner across the customer journey.

Michael Seierø, founder of Seierø Media, working at his laptop
MICHAEL SEIERØFOUNDER

03 / THE PERSON BEHIND THE WORK

Meet the Founder.

I'm Michael. I discovered my interest in e-commerce at 15. That curiosity developed into a focus on performance marketing, consumer psychology and how brands turn attention into lasting customer relationships.

I built Seierø Media to bring that thinking into the day-to-day work: TikTok Shop, a better store experience and Klaviyo email marketing. You work directly with me, with one point of contact across the customer journey.

Talk to me about your brand

04 / GOOD TO KNOW

A little clarity.

Which brands do you work with?

Our focus is fitness, nutrition and beauty product brands with existing online sales. We consider your goals, products, margins and current setup. TikTok Shop availability and eligibility also depend on your market and products.

Do we need all three services?

No. You can work with us on TikTok Shop, CRO or Klaviyo email marketing individually, or combine them. We agree on the scope around your priorities and existing setup.

Can you help with a new or existing TikTok Shop?

Yes. We can support setup and launch preparation, or review and manage an existing shop. The scope can include creators, affiliates, content, advertising and ongoing management. Platform approval remains with TikTok.

What does CRO cover?

We review the path from landing page to checkout, including product pages, messaging and usability. We prioritize changes and testing based on the opportunities we find and the data available.

What can you manage in Klaviyo?

Automated email flows, customer segmentation and campaigns. This can include welcome, abandoned-cart, post-purchase and win-back journeys. We agree on the setup and ongoing support your brand needs.

What is included in the investment?

We agree on the services, deliverables and agency fee before work begins. Platform subscriptions, advertising spend and any creator-related costs are discussed separately, so responsibilities and costs are clear.

What happens in a strategy session?

A free, 45-minute conversation with Michael about your brand, goals and current setup. We explore where TikTok Shop, CRO or Klaviyo could fit and whether working together makes sense. No commitment is required.

YOUR NEXT STEP

A conversation
about your brand.

Tell us where your brand is today and where you want to go. We’ll explore how TikTok Shop, CRO or Klaviyo email marketing could support your next step.

  • A free, 45-minute strategy session
  • A conversation with Michael
  • Your brand, your goals and your questions
Choose a date and time

No commitment. Just a conversation.

YOUR STRATEGY SESSION45 MIN / MICHAEL

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